At LiquidM, we are software and technology experts who are passionate about bringing the world’s best products to the rapidly growing mobile advertising industry. We are focused on building the first and only white-labeled Mobile Advertising Management Platform. Built from the ground up for mobile, LiquidM’s white-labeled Mobile Advertising Management Platform (MAMP) allows mobile media buyers to optimize their campaigns across the full range of premium to performance advertising. LiquidM’s modular, cloud-based SaaS replaces Build-Your-Own (BYO) or inadequate point solutions with a standardized, open platform that is customizable to individual needs.
Real-time reporting helps you to generate dynamic reports on campaign delivery, performance and relevant business KPIs. Real-time reports assist in identifying which actions are the most profitable for the success of campaigns. Use LiquidM’s all-in-one reporting to:
Rich Media Options: LiquidM supports MRAID 2.0 standards, which gives advertisers unprecedented flexibility in creating engaging rich media ads for their audiences.
HD Banners: Advertisers can upload standard and HD creatives on LiquidM’s platform. Our device recognition technology detects whether the device has HD capabilities and displays the best-fitting banner for each ad request.
Custom Banner Sizes: We give advertisers the means to design totally custom-sized banners, creating native-looking banner areas, which achieve higher engagement rates.
Video Ads: LiquidM is a leader in the industry as one of the only mobile ad management platforms that provides full VAST 3.0 support.
Native Ads: These ads come with the Native Ad Creator which helps mobile developers and advertisers create beautifully designed native ads that blend naturally with existing, popular mobile content.
With over 40 leading RTB supply partners, LiquidM’s supply integrations cover geographies all around the world, making it possible to target audiences worldwide. LiquidM also provides a set of supply-related features like Brand-Safe RTB sets and Effortless Supply Selection. These features allow brand-conscious media buyers to use advanced RTB tools to quickly and easily sort through and select from thousands of websites and apps, and then make real-time changes as their campaigns evolve. Delivering brand-safe content ensures that valuable, attractive content is brought to the advertiser’s desired audience. LiquidM offers several notable brand-safe inventory categories, including: Entertainment, Science, News, Sports, Business, Hobbies and Interests, Society, and Technology.
Berlin/San Francisco, 9. März 2015: Pünktlich zur diesjährigen d3con gibt die mobile Whitelabel-DSP LiquidM die Partnerschaft mit adsquare, Europas führendem Anbieter für Mobile Audience Data, bekannt. Die Real-Time Integration ermöglicht es Werbetreibenden, Agenturen und Trading Desks im Self-Service auf die mobilen Zielgruppensegmente zuzugreifen. Durch die Minimierung von Streuverlusten können so Kampagnen noch effizienter ausgesteuert werden.
Berlin, (Feb 2, 2015) by Holger Pillmann (CTO, LiquidM) – Time is a crucial factor in mobile advertising OpenRTB and many companies are trying to implement new features while staying below the response time limit of 100ms. In this article we describe how LiquidM implemented frequency capping as a distributed micro service using Aerospike and the Go programming language, adding less than 1 ms latency to our system in the process.