Summer Adtech Virtual Event 2020:
Recap & Recordings
Summer Adtech Virtual Event was a 100% virtual festival that united players across digital advertising and media throughout June 29 and July 1, 2020. Organized by the adtech mega player Smart AdServer, the event featured a series of round tables, panels, and keynotes bringing market experts together to share insights and debate critical topics in digital media. We are very happy for the opportunity to contribute to this fantastic initiative and hope both the organizers and attendees enjoyed the festival.
Have you missed all the fun? No worries! We recorded our webinars and are now happy to share the knowledge and expertise on-demand!
Past, Present, and Future of DSPs
The first DSPs started to emerge with the commencement of the Real-Time Bidding in 2007. Operating in a highly volatile ecosystem, demand-side platforms have been undergoing dynamic development and adapting to “new realities” ever since. In this webinar, we will explore major forces that shaped the DSP market as we know it today. Our experts will talk about industry consolidation, transparency, data, and other trends and challenges of modern-day DSPs. Ultimately, we will reflect on the future of DSPs and invite everyone to join the discussion on what it takes to thrive in the ever-changing world of Digital Advertising.
Programmatic Native Uncovered: Overview, Trends, and Best Practices
Hungry for More Knowledge?
Do you have any questions you’d prefer to discuss directly with LiquidM experts? Drop us a line and we’ll get back to you with the best possible insights and actionable advice.
With the outbreak of COVID-19, our attention has been increasingly diverted from the primary advertising channels and formats. Native is one of them. Join LiquidM’s leading sales and account management experts to learn more about programmatic advertising, and it’s future in the post-coved world. An overview of the Native ecosystem, best practices, and major advertising tips included!
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A case study on how the LiquidM team helped a major LATAM client score a 97% VTR and a 3.32% CTR with a CPCV campaign.